Why credibility, not calculation, decides whether a valuation holds.
A deal can survive a hard negotiation, a tight timeline, and an awkward diligence finding. It rarely survives a valuation the other side does not believe.
Most businesses don't have a data problem. They have an interpretation problem.
A CEO sits down with the monthly report. Revenue is up. Overheads look flat. Margins are roughly where they were last quarter. The meeting wraps in twenty minutes.